IT'S ALL IN THE NAME

Hi lovelies,

One of the best parts of starting this beauty business (aside from formulating each cosmetic product with our manufacturer) is seeing these excellent, natural products come to life on your gorgeous face.

Not going to lie, I also had a hoot of time coming up with the names for each of our BOOIE Beauty products. Most of them rolled right out after trialing and testing each product, but look, you’ve all started to ask a few questions, and of course I need to deliver, so here’s a little background on each product name. Just for you.

Love, Celeste.

 

Talk us through the name Bloody Delicious.

Have you tried this hydrating illuminator? Let me put it this way, if you've got one, you’ll understand the naming rights. This tinted illuminator is so creamy, so smooth and so glowy, and from the minute it hits your skin, it’s like holy fresh face, this product is actually so bloody delicious. So yeah, we literally went there.

What’s with the BAM! BAM! BAM! moniker?

Who doesn’t love a good three-in-one tint? Talk about bang for your buck. This nourishing tint targets your cheeks (BAM!), your lips (BAM!) and your eyelids (BAM!). And all its creamy, buildable, three in one tint-goodness happens kind of fast, just like BAM! BAM! BAM!

 

How do you get You’re Welcome from a mascara?

Personally, I never feel completely done unless I’ve nailed my mascara, and honestly, when I first applied this tubular mascara, my eyelashes looked so incredibly long and dark and happy - full of volume! If they could talk, they’d have said, “thank you”, and I’d have replied, “You’re Welcome”.

Let’s talk about Bring Back the Bush…

Didn’t we all just channel Pammy Anderson’s eyebrows back in the day? And while we love her endlessly, most of us live in an over plucked ‘90s brow hangover, so we created this eyebrow tint and hold gel to literally Bring Back the Bush. Can’t say we won’t regret lasering our lady bits in time, but some other genius can work through that one.

 

Why Where the Hell Is My…?

Mate, one thing that really gets my goat is the handbag rummage. You know that hugely frustrating feeling when you know you’ve got your nourishing lip stick or your super creamy lip balm in your bag but some crazy nook in the bag’s lining seems to have swallowed it up? Yeah. Where the Hell is My…